Why Isn't My Company Name Appearing When I Scan My Barcode?
- Smartphone barcode apps do not access a universal database; they only display data from the system they pull information from.
- If your product data is not manually input into a store, website, POS system, or app database, the scan will show “no data found.”
- Some poorly designed apps rely on outdated GS1 GEPIR data, which does not reflect ownership of modern GTINs.
- To make your company name appear when scanned, your product information must be entered directly into each specific system.
There may be several reasons why your company name does not appear when scanning your barcode with a smartphone app. In most cases, the issue is that your product information has not been loaded into the app, store, POS system, website, or database that the scanner is connected to. More information on how this works can be found here: How To Register a GTIN.
It is also important to understand that smartphone “barcode scanning” apps are not true retail barcode scanners. They are consumer tools that display whatever information their internal database provides—not a marketing tool for vendors or manufacturers.
Why does the scan show “no data found”?
Until you manually input your product data into a specific store’s POS system, a website’s product database, or a third-party app’s internal system, the scan will almost always return “no data found.” Smartphone apps cannot display information that has not been submitted directly to their database.
Why do some apps show incorrect or outdated information?
Some incorrectly programmed smartphone apps pull information from GS1’s outdated GEPIR database. GEPIR does not show the current or correct owner of purchased UPC or EAN numbers and does not reflect modern GS1-compliant GTIN ownership. As a result, the information displayed is often inaccurate or incomplete.
How can I make my product appear when scanned?
To have your information appear when a barcode is scanned, you must contact the store, website, or app developer and ask how to input your product data into their system. Each retailer or software provider determines how product information is submitted and displayed.
